With more and more people cutting meat and dairy products from their diet, whether for health, animal welfare or environmental reasons, there are massive opportunities for brands able to help consumers eat well.
Greedy Vegan is doing just that, ‘one bite at a time’. This week The Modern Agency launched the brand and website for this London based start-up which delivers 100% plant-based meat and fish alternatives direct to customers.
With an already expanding selection of quality products from names you may know and many others you may not, Greedy Vegan is set to make the process of becoming vegan, or just cutting down on your meat and fish consumption a lot easier, and tastier.
The logo features angled ‘e’s for eyes with a licky-lips smile, and a colour palette of Pea, Augergine and Carrot. This creates a friendly and distinctive brand identity, instantly recognisable, well presented across social media channels, and sits well alongside the consumer brands it stocks online.
The website launched on 3rd September and includes help on starting your ‘vegan adventure‘, and a vegan glossary, alongside the store itself. There is also a step-by-step guide to how its vegan box delivery service works.



